Analyst's Choice

Action camera adopts dual fish-eye lenses

Shenzhen iCar Multimedia Industry Co Ltd

November 16, 2016

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Shenzhen iCar offers the model A720 action camera, which can record videos in 3840x1920, 3040x1520 or 1920x920 pixels at 30fps.

Product Details

Model: A720

Launched / upgraded: August 2016

Supplier Profile

Year established: 2009

Export markets: Asia, Australasia, Americas, Middle East/Africa

Export products: action camera/dash cam

Annual sales: $7 million to $8 million

Total staff: 150 to 200

Shenzhen iCar Multimedia Industry Co. Ltd’s model A720 action camera is fitted with an 8MP CMOS sensor and dual fish-eye lenses. It has a 220-degree viewing angle and can record videos in 3840x1920, 3040x1520 or 1920x920 pixels at 30fps. Built-in shooting modes include slow motion, time lapse and loop recording. The camera is Wi-Fi-enabled.

Shenzhen iCar’s factory covers 5,000sqm and is capable of turning out 100,000 units a month. The company counts Rollei and Hyundai among its major clients

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Note: All price quotes in this report are in US dollars unless otherwise specified. FOB prices were provided by the companies interviewed only as reference prices at the time of interview and may have changed.

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