Global inflatable toys to expand to $5.72 billion by 2021

The market is predicted to achieve a CAGR of 6.94% in the next five years.

April 04, 2017

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The market is predicted to achieve a CAGR of 6.94% in the next five years.

Market research firm Technavio reports that inflatable toys such as slides and bounce houses are popular among children and teenagers 19 years old and below. Currently worth $4.33 billion, the sector is anticipated to reach a CAGR of 6.94 percent in the next years, and valued at $5.72 billion by 2021.

The inflatable toys' popularity among children, as well as among parents due to the models' portability and convenient storage, is the key driver of demand. As regards material, PVC is the most preferred due to its oil-, moisture-, termite- and water-resistant properties. However, as PVC is nonbiodegradable, manufacturers are looking for more environment-friendly alternatives such as thermoplastic PU, PE foam and nontoxic EVA foam.

Technavio also reports that the inflatable toys market is highly competitive, and seeks to distinguish themselves based on factors, including price, safety, license, service and type of activities. Some are investing in modern technology and innovation to maintain competition. Currently the leading players in the market are Bestway Group, BigMouth, FUNBOY and Yolloy.

Among export markets, the US is seen as the major revenue contributor through the forecasted period, pushed by a need for inflatable toys in major theme-based and water parks.

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