India fashion accessory makers leverage domestic availability of materials

Suppliers are leveraging their access to various raw materials to offer selections
that will appeal to a wide range of buyers.

February 02, 2017

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Suppliers are leveraging their access to various raw materials to offer selections
that will appeal to a wide range of buyers.

Fashion accessories from India come in various natural and synthetic materials, including leather,
silk and cotton. (L-R: Bag from Banka International, belts from Cascara Garments
and shawl/scarf from Purnima Exports.)

The latest fashion accessories from India include both traditional and modern designs as suppliers target a wider range of buyers amid uncertainty over economic changes that may take place in the US and the EU. Although North America and Europe are expected to remain key markets, exports to the Middle East and the Asia-Pacific region are expected to increase.

Domestic access to most manufacturing inputs is enabling India’s fashion accessories industry to offer various bags, wallets, belts, headwear and neckwear in various materials.

India, for one, is one of the world’s largest producers of cotton, which is grown in several states. The country is also a major producer of jute products, with 40 percent of global output, according to the National Jute Board.

India accounts for nearly 13 percent of the world’s leather output, having 20 percent of the world’s cattle and buffalo, according to a report from the Department of Commerce. In silk production, India is second only to China. Varieties of silk produced in the India include mulberry, tasar, eri and muga.

India’s fashion accessories industry also benefits from the country’s long and diverse history. Releases from many suppliers highlight traditional crafts such as kantha, gara and zardozi embroidery and handwoven textiles such as khadi and brocade.

Another advantage of fashion accessory makers in India is the country’s lower labor costs compared with China and other neighboring hubs.

Sector support

The India government has several programs in place to help suppliers find overseas buyers. The Market Access Initiative scheme, for instance, assists export and trade promotion organizations and individual exporters in in accessing new markets and increasing shares in existing markets.

Under the Marketing Development Assistance scheme, exporters with an FOB export value reaching 30 crore rupees in the preceding year can apply for assistance to participate in international trade fairs. The scheme also helps approved organizations or trade bodies in implementing nonrecurring innovative activities related to export promotion for their members.

To address the need for more skilled workers in various industries, the National Skill Development Corporation, was established. Part of its role is to approve the formation of and provide financial assistance to Sector Skill Councils.

The Leather Sector Skill Council, formation of which was approved in 2012, has been collaborating with various sectors to provide training and certification programs for workers. It has also created national occupational standards for job roles in the leather industry.

This article and its contents are provided by the Hinrich Foundation, a partner of Global Sources in promoting trade across Asia. The products and the suppliers featured in this article are export assistance program beneficiaries of the Hinrich Foundation.

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