become a Confucian businessman

Sun Dawu said: "Confucian merchants are the inevitable destination of businessmen." People have different understandings about what is Confucian merchants. However, two points are relatively recognized, that is, Confucian businessmen are businessmen with business ethics and social responsibility.

The famous Neo-Confucian master Du Weiming once defined a Confucian businessman as follows: He is not only an entrepreneur, he also cares about politics, participates in social welfare undertakings, and cares about the progress of civilization while developing enterprises.

From Sun Dawu's point of view, the most important thing for Confucian businessmen is ethical management and social responsibility, but it is not necessarily regarded as a noble behavior. For Dawu Group, altruism is also self-interest. Caring for employees and the society also means caring for the enterprise.

Ma Yinghua, Sun Dawu's assistant, worked in Beijing for a period of time. Because of the relationship between work and study, he visited Dawu Group many times and was deeply moved by its spirit. This Peking University top student with a Beijing hukou left Beijing in 2005. , came to Dawu Group. The company gave her a 70-square-meter two-bedroom dormitory. After she settled down, she brought her parents over, and the family lived happily. In Dawu Group, many employees from other places live in such dormitories.

In addition to providing housing for employees, Dawu Group also has a civilian school and a civilian hospital.

Dawu School is the most stylish building complex in the Dawu Group. This school has been in operation for 10 years. It has courses from kindergarten, primary school, junior high school to high school. There are uniform regulations for tuition reduction and exemption for students who are not eligible for high school entrance examinations; for outstanding students, there are also specific policies for refunding tuition fees. Sun Dawu once served as the principal of the school. The first thing he did when he took office was to focus on the moral education of the students. He set up a scripture reading class in the primary school, recited the "Thousand-Character Text", "Three Character Classic" and "Disciple Rules", and promoted Confucianism in the whole school. filial piety" spirit.

The hospital in the company is also welfare, and like Dawu Middle School, it benefits the surrounding people. When the company has grown to a few dozen people, there will be one medical staff; when it reaches two or three hundred people, the company will have a medical office; when it has thousands of people, a staff hospital will be established. Group employees and surrounding villagers each pay 1 yuan per month to join the cooperative medical care, and both examination fees and drug fees can be exempted or reduced. In spring and autumn every year, the hospital will also do two free physical examinations for employees and surrounding villagers, and visit nearby villages free of charge. On this basis, the group has also introduced the "Dawu Group Staff Accident and Disease Medical Insurance System", which can report up to 20,000 yuan for medical expenses. Employees who have signed a labor contract can enjoy this system free of charge, and employees who have not signed a labor contract can also enjoy it by paying a fee of 60 yuan per year.

It can be said that the three major issues of housing, education and medical care have all been thought of by Dawu Group for its employees. The employees feel at ease and the team is stable, which has also brought about a steady increase in the company's productivity.

Dawu Group has another must-do every year, which is to respect the elderly. It undertakes the obligation of respecting the elderly in more than 20 nearby villages. Last year, there were more than 150 elderly people in these villages over the age of 81. Dawu Group presented each elderly person with a large golden plaque. Happiness is the blessing of society. Also delivered are the big lunch chicken, the big lunch wine, and the eggs. This kind of activity has been done for more than ten years, and the Dawu Group's behavior of building roads and poverty alleviation in the local area has made it highly respected by the surrounding residents.

Now Dawu Group is not only a place to work for employees, but also a place to live, and the living environment is pleasant. There are gardens, pavilions, swimming pools, 5,000-year-old cultural galleries, and thousands of acres of vineyards in the group. Especially in spring, flowers and willows are everywhere. Some people call this place "Peach Blossom Garden", and Sun Dawu is a person with a dream of peach blossoms. Sun Dawu does not deny this, "The happiest thing is that this is a place where good people gather."

Interestingly, Sun Dawu believed in Confucianism, but he didn't bother to study Confucian works. He never even read the "Analects of Confucius" completely. Not only was he not guilty, but he thought it was unnecessary at all. The slogan is "Half the Analects of Confucius". He said: "Pedant people use one part, but in fact, half of it is not used. I just grabbed three or two sentences, practiced and thought about it seriously, and got huge benefits."

Of course. , his vision is not limited to "The Analects", his bookshelf is full of "Book of Changes", "Diamond Sutra", "Tao Te Ching" and other traditional Chinese cultural works, and he also reads "Everlasting Foundation" such as Western Management bestseller and still learning English. Other senior executives of the company also attach great importance to the study of management. Chairman Sun Erwu is taking the business management training course of Tsinghua University, and general manager Liu Ping has just finished the business management course of the National People's Congress. However, for them, these courses provide more tools and methods at the operational level, and the influence of Confucian culture on them is at the bone and spiritual level, and it is also the guarantee for the long-term development of the enterprise. Sun Dawu said: "The longevity of the business is not the longevity of the product, but the longevity of the culture. The culture of the Dawu Group is a culture of longevity."