Casual, fashionable backpacks lead today's market trend

Global SourcesUpdated on 2023/12/01

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by Stef Calimlim (Content Editor)

Image from Getty

Backpacks have been a part of people’s everyday life since time immemorial. Over the years, backpack’s popularity has expanded beyond its core market of professionals, students and travelers to niche groups which include the fashion elites and aficionados.

The global backpack market continues to grow and evolve with the boom in e-commerce, the rapid adoption of technology and the increase in the need for bags for travel and work. Fortune Business Insight’s report stated that manufacturers are emphasizing the design of backpacks that are not just highly comfortable and luxurious but also stylish and high-tech. Specifically, a lot of backpacks now have anti-theft, solar and USB charging, water- and dust-resistant, heating and cooling, and other multifunction features. Furthermore, there’s a growing number of manufacturers that are now embracing mass customization as more consumers are demanding more personalization.

According to Dataintelo, the global backpack market is poised to reach $22 billion by 2026 with the increasing adoption of mobile lifestyles expected to primarily fuel the market growth. Other factors seen to drive the market further include the increasing outdoor and recreational activities, booming tourism industry, tech innovations, rising income and urbanization rate, broadening consumer preference for durable and lightweight bags, and the growing trend for styling by individuals.

The products in the gallery below have been selected by our Market Analyst for representing trends in backpacks in today’s market.

Company: Iris Fashion Accessories Co. Ltd
Made of PU leather, this DP1213 backpack from Iris comes in a glow-in-the-dark rhombic design. It has a back wall zipper and two slip pockets. An order of at least 600 pieces is for delivery in seven to 30 days. Prices range from $14.05 to $14.10.
Company: HK Yida Accessories Co. Ltd
HK Yida’s 2105-654 plush backpack comes in unicorn or custom designs and in various colors. It has a large zipper pocket on the front panel. The 1,000-piece minimum order has a lead time of 25 to 30 days. Price is quoted at $4.
Company: Quanzhou Disen Imp. & Exp. Co. Ltd
Available in various patterns, this KD-1270 Toy Backpack from Quanzhou Disen has a pop-it fidget front panel. This polyester bag comes in 12in and 16in sizes, and custom colors and logos. The supplier requires a minimum order of 300 items for delivery in 40 to 50 days. Prices range from $5.50 to $6.50 per piece.
Company: Shanghai Willy Import and Export Co. Ltd
Shanghai Willy offers this LY-LW-208 backpack with gadget compartments, a built-in phone charger and mounted zipper combination lock. It comes in 30x8x45cm or custom size and buyer-specified colors and logos. For an MOQ of 600 pieces, price is at $22. Lead time is 40 to 50 days.
Company: Dongguan Hongde Handbag Co. Ltd
Dongguan Hongde’s D-057 hiking backpack is made of polyester, measures 8x5x18in and weighs 320g±5g. It comes with a 10 to 15L water bladder. The minimum order of 1,000 pieces is for delivery in 15 to 25 days. Prices range from $7.25 to $7.45 per piece.
Company: Shanghai Bi-Lotus Import and Export Co. Ltd
From Shanghai Bi-Lotus, this TN-124-4 polyester backpack integrates a folding chair. The dust- and water-resistant item comes in 48x33x45cm or custom dimensions and buyer-specified colors and logos.

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