Chic & classy babydolls

Global SourcesUpdated on 2023/12/01

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by Stef Calimlim (Content Editor)

Image from Getty

Designed to flatter any body type and enhance women’s physical assets, babydolls are among the top trending nightwear and wedding lingerie choices for women. Babydolls have been a fashion staple for years and a powerful confidence booster for a lot of women.

According to Facts and Factors’ research, the global lingerie market, to which babydolls belong, is poised to reach a value of $84.16 billion by 2028, growing at a CAGR of 8.25 percent from its initial value of $43.2 billion in 2020. The market growth is primarily driven by the rising spending power among women and the increasing awareness among millennials about comfortable and the best-fitting lingerie. The report added that the growth is likely to be amplified by the creation of products with lace, embroidery, luxurious materials and brighter hues.

Echoing Facts and Factors’ report, retail market expert Edited’s study revealed that despite the continued domination of nude and brown shades, more retailers are now offering a vast range of shades as part of their brand ethos on inclusivity and diversity.

The products in the gallery below have been selected by our Market Analyst for representing trends in babydolls in today’s market.

Company: Shanghai Aixi Label & Ornament Co. Ltd
Made of polyester, this B-2-001 babydoll from Shanghai Aixi comes in off-shoulder sleeves with spaghetti straps and with lace panties. The 10-piece minimum order has a lead time of five to 20 days. The product is quoted at $4.29 to $4.36.

Company: Quanzhou Maxtop Group Co. Ltd
This black lace babydoll, with adjustable straps, from Quanzhou Maxtop, the UNJ-S001, comes with a thong. It is made of 95 percent polyester and five percent spandex. Size options range from small to extra-large. The 10-set minimum order is for delivery in 10 to 15 days. The product is priced at $4.50 to $5.63.

Company: Jinjiang Jiaxing Import and Export Co. Ltd
The CJ-NY-0004(R) two-piece babydoll from Jinjiang Superstarer is made of quick-dry and breathable lace fabric. It is available in red, purple, blue, black, pink and custom colors. Size options include small, medium, large, extra-large, 2XL, 4XL, 5XL and 6XL. The supplier requires a minimum order of two sets for delivery in seven to 15 days. The product is priced at $1.73 to $5.55.

Company: Skylark Network Co. Ltd
The M0214 from Skylark is a bridal babydoll that comes in a mesh kimono lace design with a ribbon belt. The minimum order of 500 pieces has a lead time of seven to 45 days. Price is quoted at $1.80 to $2.10.

Company: Wild Horse Group Co. Ltd
Model WHR80198P from Wild Horse is a plus-size babydoll with a waistband and an open-back design. An order of at least 10 pieces is for delivery in seven to 12 days. Price ranges from $5.90 to $6.60 per piece.

Company: Hansun Textile Printing Co. Ltd
Hansun Textile’s HS210830-A6 babydoll is made of breathable woven polyester fabric with a digitally printed design. It comes in various sizes. A 500-piece minimum order has a lead time of 30 to 40 days. The item is quoted at $12.50 to $14.50.

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