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無懼疫市 寵物市場依然秀麗 產品百花齊放 市場商機無限
Global SourcesUpdated on 2023/12/05
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雖然疫情重創不同的行業，寵物市場卻「免疫」，主人無論是否承受財政壓力，仍然甘願為毛孩消費，令寵物市場即使在疫下仍然商機無限。
寵物消費多元化
以往人們飼養寵物，只為牠們提供基本溫飽，不過今時今日這種觀念已完全脫節。在這個遲婚和單身貴族盛行的世代，不少人寧養毛孩，不生小孩，而且視毛孩為家人，大灑金錢「豪養」的不在少數。看看各大酒店如香港文華東方酒店、瑰麗酒店和W Hotel紛紛推出petcation；6 月在香港會展舉行的「第8屆優質寵物用品展」人流不絕，入場人士普遍消費$500 - $2,000；屈臣氏大推Wats Petmacy寵物藥妝及HKTV Mall設立寵物用品專題區；保險公司如藍十字和富衛等紛紛推出寵物保險；全球巨企如高露潔、雀巢和J.M. Smucker等發展寵物市場的生意；Stoxx全球寵物照護指數在八月創新高，以截稿日期計算，52周累計升幅已高達約24%……凡此種種，反映毛孩們在主子心目中的重要程度。根據彭博資料統計，在未來三年，全球寵物產業獲利年複合成長率上看13.4%，前景樂觀。
寵物主人入息佳
根據政府統計處《主題性住戶統計調查第66號報告書》，直至2018年為止，全港有241,900個住戶飼養貓或狗，佔所有住戶9.4%，較2010年同類調查減少了7,500戶和1.2%；不過飼養狗和貓的住戶每月入息中位數分別為$36,300和$37,000，較2010年時的$25,100和$24,100分別增加$11,200和$12,900。這意味雖然飼養貓狗的家庭減少，但是收入提升不少，消費能力亦大增。
智能寵物用品大勢所趨
寵物市場大有可為，商家與時並進，推出各種新式的寵物用品。最明顯的例子，莫過於智能寵物用品，例如智能寵物餵食器，可以連接智能電話，會提醒主人添加糧食之餘，還能夠讓主人隨時調較餵食時間、觀看及拍攝寵物進食的情況；智能寵物廁所能夠在寵物如廁時自動計算體重、如廁時間及乾濕程度等資料。此外，GPS寵物定位器、寵物水療跑步機、寵物空調屋也是各種吸引毛孩主人的先進產品。傳統用品如寵物衣飾和項圈也是越趨精美，款式應有盡有。
如果想搜尋各式寵物產品供應商，發展寵物市場的生意，可以到GlobalSources.com。我們亦會提供配對服務，滿足你的需求。
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