What if I can't buy clothes that fit?

"Everyone's size is different, and every outfit needs to be patterned. A good pattern maker can only draw two patterns a day. If you have 1,000 orders a day, you Think about how many pattern-makers are needed?" According to He Xianting, founder of Boke Technology, the personalization of clothing and mass production are a contradiction.

"Cloud Clothing Customization" and "Clothing Cloud Service Cloud Platform" developed by Boke Technology have been committed to reconciling this contradiction from the very beginning. He Xianting's major is clothing design and engineering. In 2003, he founded Boke Technology, which is engaged in the research and development of clothing CAD/CAM. In 2013, "Cloud Clothing Customization" and "Clothing Cloud Service Cloud Platform" were launched. The former is a consumer-oriented clothing customization platform; the latter provides online design software, linking designers, factories, fabric dealers and consumers - He Xianting believes: "In this way, we have completed the process of O2O and C2B, and finally realized from Data integration from data collection to digital manufacturing."

Solve the "pain points" of the traditional clothing industry

What is the most headache for clothing companies?

In He Xianting's view, it is not product design and sales and marketing, but inventory. "Maybe the factory produced 10,000 pieces of clothes this month, but in the end only 3,000 pieces were sold, and the rest became inventory, and some brands' inventory has exceeded 50%, which is not a small cost for enterprises. "Although some companies have begun to speed up product sales through e-commerce and other methods, it is a bit of a headache, and it is difficult to fundamentally solve the inventory problem.

At the same time, He Xianting believes that: with the enhancement of consumers' awareness of individualization, clothing products are becoming more and more diversified, which is reflected in the production of multiple varieties and small batches. This requires clothing merchants to develop a large number of styles each quarter, and the increase in styles will lead to increased inventory. Garment factories have been accustomed to producing foreign trade orders with large quantities for many years, and it is difficult to adapt to domestic trade orders with many styles and small quantities. This creates a contradiction between demand and production.

The customized model of Yunyi is on-demand production. After receiving the customer's order and receiving the full payment, the production starts, which can control the inventory risk well. For consumers, this kind of "customization" that changes the traditional tailor-made to the store has higher cost performance, more customized styles, and shorter cycle than traditional customization, so it is a more pleasant service experience.

However, "custom" often means slow. In the clothing industry, although well-known clothing brands have launched customized business, it is difficult to form a scale and can only serve a few people. A small custom production line for a famous domestic suit brand, with a daily output of only five sets. For more people, the choice is still limited to the size on the ready-to-wear clothing label, even the embarrassing one-size-fits-all.

"In fact, customization is not a new concept. Many years ago, people's clothes were made to order, but before, it was completely manual operation, which was not only slow, but also unstable in quality." In He Xianting's view, the manual method It cannot support the needs of mass customization at all. To realize the tailoring of ordinary consumers, it is necessary to combine the Internet with flexible intelligent manufacturing.

Under the trend of the Internet, many enterprises began to realize informatization by purchasing some software. However, there was no data exchange between these softwares. He Xianting described this situation as "data island". And Boke Technology has launched an integrated platform solution for the clothing industry - Yiyun clothing cloud service platform. The core service of this platform is an online industry software system. Currently, it has launched a CAD system, a super marker system, a bed separation system, etc. , and will cooperate with third-party software providers to launch more industry software systems in the near future, and each system can open up data and realize data integration on the platform. This not only realizes the integration of data, but also reduces the cost threshold for the introduction of the system by clothing enterprises, allowing small and medium-sized enterprises to realize digitalization.

Data-driven in-depth services

On the website customized by Yunyi, consumers can choose their favorite styles, and follow the prompts to measure and enter their body data by themselves. After one to two weeks You can get a custom tailored garment. If you are worried that the measurement is not professional enough, you can also make an appointment online and have a Yunyi consultant come to measure it.

Although the whole customization process looks simple, it needs a powerful system behind it. With the cloud clothing customization platform as the core, several key systems are needed to cooperate, including data acquisition system, digital model system, order management system, intelligent manufacturing system, etc. Take the measurement, if consumers are not sure about their own size, they can only indicate the measurements, and upload three photos of the front, back, and side, and the whole measurement work will be done by special software.

Compared with large-scale clothing production, customization. Because each order is a different size, it is generally customized. The cutting workload of clothing is greatly increased, and Boke Technology has accumulated many years of parametric CAD Technology can just solve this problem. The system can automatically generate a template that matches its body shape by inputting data on various parts of the human body, and connect it with automatic cutting equipment to realize intelligent automatic cutting. In the sewing process, Boke also manages the entire production intelligently through the Mess system specially developed for single-piece flow. A QR code will be generated for each piece of clothing. In each process in the factory, as long as you scan the QR code, you can view all the details of the clothing, and realize the coordination of production through data.

This not only greatly improves the efficiency, but also greatly improves the accuracy, and also facilitates the tracking of products. In the future, consumers can easily check the production progress of their own clothes through the network platform.

Driven by data, cloud clothing customization can achieve more in-depth services. In the future, you can help yourself match clothes through APP, and you can also design for yourself by thousands of clothing designers on the platform. "If your friends are also on this platform, the system can also recommend suitable clothes for you according to the occasion and the other person's dressing habits."

In the future, the cloud clothing customization platform will provide more "clothes-savvy" customers. People” are open, allowing them to start businesses through the platform. If there is a consumer who wants to customize clothing, the system will automatically recommend a clothing consultant who is closest to you, who will come to your door to measure the body, select materials, and even select and match. In the near future, consumers will also be able to interact with designers on the website, asking designers to design desired styles in a targeted manner according to their personal style, identity, and occupation.

In He Xianting's view, the development of the garment industry is from individual tailors under the natural economy, to batch garments based on industrial standardization, to large-scale customization based on information technology. The result of the development of informatization is the realization of large-scale on-demand customization, which has far-reaching significance for the transformation and upgrading of the entire clothing industry.