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Colorful embellishments and unconventional treatments boost product differentiation.
Manufacturers of canvas bags in India are adopting multihued ornamentation to jazz up selections and separate themselves from rivals.
any models are trimmed with beads, tassels, fringes and pom-poms in bright shades of blue, red, green, pink, yellow and orange. Some feature patchwork or lace decoration.
Companies are also taking advantage of canvas' strength and ability to absorb dyes well to come up with bold and colorful patterns. Among the products in this gallery are bags with a big red apple, map of Africa and allover floral prints.
Most models are made of cotton because it is domestically abundant. A number adopt recycled variants. Products come in different configurations, from large tote bags to fashionable handbags. These often have cotton lining, and interior pockets to hold mobile phones and wallets.
The products below have been handpicked by our India-based market analyst to represent the current trends in canvas bags.

Heavily adorned TD-6 model from ISO 9001:2015-certified Banjarra Bags features multicolored pom-pom, bead and tassel embellishments. The bag's 700gsm pure canvas shell has printed designs and lace trimming. A belt with a brass buckle serves as closure. The product comes with double flat handles, cotton lining, an interior pocket and a 2 ½in-wide gusset. Product dimensions are 15x20in. For an MOQ for 300 pieces, the price is $11.50.

Banjarra Bags' model GK-142 canvas bag comes with black-and-white prints, and polychromatic pom-pom and tassel decoration. Fabric weight is 700gsm. The product has double flat handles, cotton lining, an interior pocket, a 2 ½in-wide gusset and a belt closure. The last has a brass buckle. The bag measures 15x20in. It goes for $17 for a minimum order of 300 pieces.

ISO 9001:2015-certified Flymax Exim offers the FEG-23 model that features a 10oz recycled pure cotton canvas shell with a red apple design. The pattern is printed using vegetabledyes. The product has an open top, double flat shoulder straps and an inner pocket. Overall size is 35x40x10cm while the gusset and pocket measure 20x18cm. The bag can also be used for promotional purposes. It lists at $1.40. Minimum order is 1,000 pieces.

Made of 100 percent recycled cotton canvas, the model FEG-27 tote bag from Flymax Exim features black zigzag patterns. Fabric weight is 10oz. The product comes with solid black panels on the front and back. Vegetable dyes are adopted for coloring. The bag comes in an open-top design, and has an interior pocket and double flat shoulder straps. Product dimensions are 35x40x20cm. The model can be used as a promotional item. It is quoted at $1.30 for a minimum order of 1,000 pieces.

The SMI LEB-21 model from Second May International consists of a large tote bag and a small handbag with colorful floral prints and sequin embroidery. The shell is made of 100 percent cotton while the lining adopts cotton sheeting. The main compartment and mobile phone pocket have #5 and #3 YKK zipper closures, respectively. The tote bag comes with double flat handles, measures 30x12x25cm and goes for $4.97. Priced at $3.78, the 26x17x1cm handbag has a single flat strap. MOQ is 500 pieces.

World of Kikoys India's H-2 model uses 100 percent heavy cotton canvas and features a distressed look. The bag is trimmed with applique patches and has a pink Africa map on front. It comes with double rope handles, cotton lining, and mobile phone and zipped wallet pockets. Product dimensions are 24.5x17.5in. It is quoted at $8.10. A minimum order of 500 pieces is required.
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