His Choice: Five-Year Plan

Position: Regional Manager of a company

Characteristics: The first batch of college students after the reform, experienced, mature and rational professional managers

Financial management style: goals Clear, well-planned, good at capturing investment opportunities according to the macro environment 800% profit;

● In 1998, I bought a house with a mortgage loan, and bought a life insurance equivalent to the amount of the loan as a guarantee;

● Made a huge profit by buying a real estate;

● Established my own long-term financial plan , the goal is that within five years, the rate of return on wealth management will reach five times the bank's interest rate for the same period, and personal investment portfolios will be arranged accordingly.

Chen Qing is a professional manager who developed the concept of financial management very early, put it into action and achieved considerable success. Because of his busy work, he prefers to use some "easy-to-operate" financial management platforms or products to preserve and increase the value of assets.

"A friend's investment failure made me firm in this idea." He recalled that a friend with many years of experience in the clothing industry, in his spare time, invested and established a company with others. The experience of taking care of time and blood? No return has a profound impact on the formation of my financial management direction. "Investing in business is not for me. I choose a way that doesn't require too much attention."

What does it take to be successful in financial management? A clear mind, objective analysis, and a good eye for capturing opportunities - this is the answer that Chen Qing has summed up in his more than ten years of financial management experience.

The first pot of gold in the stock market

Experience: In the 1990s, there were very few channels for investment and wealth management, and bank savings and government bonds were almost the only two options for wealth management. At that time, Chen Qing, who was still working in a state-owned enterprise, earned a monthly salary of four or five hundred yuan and lived a well-off life without worry, but he had no chance to increase his savings to a higher level.

In 1990, the Shanghai stock market was born. Although the vast majority of people were still skeptical and wait-and-see about stocks at that time, Chen Qing keenly felt that this was an opportunity. More than doubled.

"Old Bagu was my first attempt, and it also made me very interested in stocks. When I bought subscription certificates and subscribed for new shares in 1992, that was the period when my assets appreciated the fastest." Chen Qing said The scene at that time is still fresh in my memory. I bought 20 subscription certificates at the earliest, and the winning percentage was 90%, which means that 18 of them could obtain the right to subscribe for new shares. At that time, the subscription price of 3 yuan per share for new shares rose to at least 12 yuan after the listing, "the income is very amazing."

"This is indeed a very accidental opportunity." Chen Qing said, his original intention is that due to his busy work, it is impossible to pay attention to the secondary market every day, but doing new shares does not require too much energy.

In addition to the factor of "the times create heroes", the concept of "long-term investment" rather than "short-term speculation" is also of great help to Chen Qing's investment decisions. "The three stocks that impressed me the most were Shenergy, Yuanshui, and Wuchang Special Steel. Almost no one bought these three subscription certificates, because it was rumored at that time that they would not be listed for 3 to 5 years. Those who speculated in the short term and played stocks I don’t want to buy it. My idea is that, according to this trend, after three to five years, if the income can be doubled compared to the interest rate of the national debt, then my target expectation value will be reached. Shanghai took the initiative to acquire a batch of these three subscription certificates. Facts have proved that the highest yield after listing has exceeded 800%.

"Now I am busier with work and have less time for myself, so I gradually withdraw from stock investment. Although the temptation is very high, high returns must have high risks." Chen Qing said that stocks have grown from the primary market to After the secondary market, it all depends on the individual's operation and grasp. In recent years, the stock market has been ups and downs. Because of the lack of timely attention, the opportunity to buy and sell is missed. There are many of my friends who have lost all their early earnings.

On the other hand, as he grows older, he is more cautious about high-risk stock investments, which is also an important reason for Chen Qing to change his financial management direction.

Experience: In the stock market, the most important thing is to be good at grasping investment opportunities according to the macro environment and policies, and to have a long-term investment mentality. At present, the securities market is unclear. Although most professional managers have a high risk tolerance, if they do not have the experience of stock investment and the energy of management, they should focus on shrinking the front line, preserving financial strength, and adopting "cash is king". strategy. You can pay attention to the bank's short-term capital-guaranteed products with high security, and at the same time, take into account the growth funds of some well-managed fund companies, and prepare for long-term holdings.

Buying the first insurance for a house

Experience: In October 1998, Shanghai introduced the tax rebate policy for buying a house. Buy a new house.

"The loan is 20 years and the amount is 200,000." Chen Qing said that when he signed the loan contract with the bank, he found that the bank had two measures to ensure that its interests would never be lost. First, the bank requires the lender to purchase property insurance equivalent to the house price. If there is a natural disaster or disaster on the house, the insurance company will first pay the principal and interest that the lender has not paid, and then pay the lender. Second, if the lender fails to make timely repayments for six months, the bank has the right to repossess the property.

"These regulations inspired me. I felt that I should also have a guarantee. If I die or become disabled, what will happen to my wife? So I bought a life insurance of 200,000 yuan, 150,000 yuan for myself and 50,000 yuan for my wife. If there is an accident, this insurance can complete the rest of the loan repayment of the house, which is the protection for my house. If there is no risk, it will become part of our pension in 20 years."

Since then, Chen Qing has successively provided He and his family have bought some medical insurance and property insurance, but unlike those parents who are eager to buy a lot of insurance for their children, he pays the smallest amount of premiums for their daughters. "You can't put the cart before the horse. If the parents have an accident, the insurance money can help the child grow up financially, but the child's insurance money has no role in helping the child grow up."

Experience: You should regularly check whether the insurance you have purchased is consistent with the current situation. It can not only avoid repeated purchases, but also timely supplement the current security needs according to the growth of income. Generally speaking, if the whole family income exceeds 3,000 yuan, or the personal income exceeds 1,500 yuan, it is necessary to spend 10% of the income to establish a security system for themselves, and the total insurance amount is usually 5 times of the annual income.

Renting and selling serviced apartments for two conveniences

Experience: In terms of real estate investment, Chen Qing has a soft spot for small-sized, well-decorated serviced apartments. In 2000, considering the large number of high-level floating population in Shanghai, he invested 240,000 yuan to buy a 35-square-meter hotel apartment in a convenient location in the city center. Demanding senior white-collar workers.

"The monthly rent is 2,000 yuan per month, and 24,000 yuan a year, which means a 10% return on income." Chen Qing said that although the total price of the house had reached 740,000 yuan at the highest value, because of the rental The situation has been very good, and he will certainly not sell it, but keep it as a supplementary pension for his retirement.

At the beginning of this year, Chen Qing, who had been looking for investment opportunities, chose to buy another serviced apartment by installment in Taicang, Jiangsu, a satellite city of Shanghai, as housing prices in Shanghai were suppressed by the government's macro-control policies. "This house is more likely to be sold, because it is inconvenient to manage tenants, rents, maintenance, etc. in other places, and it takes a lot of effort and time, so renting is not as good as selling."

Experience: Before deciding to invest in real estate, First of all, it is necessary to clearly locate the future target tenants or target buyers, and make corresponding estimates of the total price and rent ratio. At present, the annual rent of some properties in Shanghai is less than 3% of the total price, which is obviously inflated. Real estate investment in other places is not easy to operate, and the investment method should be short-term, so you should choose a variety with a lower total price and easy to change hands.

Principles of financial management: Five-year plan

Chen Qing, who has a background in science and engineering, also seems logical when it comes to financial management. He has never set himself a goal of "how old is his age and how much his assets are", and he doesn't like to fantasize out of reality. "There are both qualitative and quantitative financial goals. The most useful thing for me is to set quantitative goals that can be achieved through my own efforts in a certain period of time."

Chen Qing's habit is to formulate a five-year plan, measure The criterion for financial success is whether the rate of return within five years is five times the bank interest rate. "Why five years? Because there may be many fluctuations and transitions in the investment process. For example, the real estate market and the stock market have a trade-off relationship, so you must consider it holistically and be mentally prepared for long-term investment."

From From 1999 to 2004, the average bank interest rate was 3%, which means that Chen Qing's target rate of return was 15%. "I exceeded this target in the last five years." Chen Qing believes that 15% is relatively feasible at present. If blindly seeking ten times, twenty times the bank interest rate, it is meaningless.

"Without this goal, I would not analyze and summarize the reasons for my success or failure, nor would I know what adjustments to make next." What matters is the ladder. He sees every financial act as a ladder to a goal.

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