Stylish & comfortable women's pajamas

by Stef Calimlim (Content Editor)

Image source: Getty

Comfort and style are a top priority when it comes to dressing up, including at nighttime. For a lot of consumers, wearing the right pj sets, sleepwear or loungewear can make a big difference to sleep quality.

Pajama dressing is a recurring trend that’s showing no signs of slowing down. It’s not just popular among fashion professionals, celebrities and influencers, but the trend is also being embraced by consumers who value comfort and personal care. Since the onset of the pandemic, people have been staying at home for the most part and comfort has been a major concern in their clothing choices. This has spurred the demand for pajamas, especially among female shoppers. In the US, sales of pajamas online surged by 143 percent in the early months of the pandemic, according to Adobe Analytics. Among clothing categories, pajamas had the fastest growth.

The sleepwear market is anticipated to reach $18,694.8 million by 2027, growing at CAGR of 9.7 percent, according to Allied Market Research. Of this growth, the online segment has the highest share and is expected to reach $4,782.3 million by 2027. Consumers are now more open to buying things online and are confident in flaunting their innerwear as casual sleepwear, driving the growth of the sleepwear market. By end user, the women’s pajamas segment has been a prominent category for years and is set to continue dominating the market as more women are choosing nightwear that is comfortable and attractive.

The women’s pajamas offered by manufacturers from China come in sets or are sold per piece. Popular choices under the sleepwear category include lounge pants, pajama pants, shorts set, tank tops and sleep shirts made of cotton, bamboo fabric, French terry, silky satin, silk, velvet and polyester.

The products in the gallery below have been selected by our Market Analyst for representing trends in women’s pajamas in today’s market.

100% mulberry silk

Company: Yiwu Vanho Garment Fty

Made of 100 percent mulberry silk, Yiwu Vanho’s ZA146 women’s pajama set comes in custom colors and medium to extra-large sizes. Fabric thickness is 19mm and the weight 101 to 102gsm.

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Short sleeves

Company: Hansun Textile Printing Co. Ltd

Available in custom digital prints, this HS210802-B women’s pajama set from Hansun Textile includes a short-sleeved top and shorts made of 100 percent woven Tencel fabric. The minimum order of 500 sets has a lead time of 30 to 40 days. Price ranges from $13 to $14.50.

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7-piece set

Company: Pinghu Sinotex Yijia Co. Ltd

This seven-piece women’s pajama set from Pinghu Sinotex, the B22161, consists of long-sleeved and spaghetti strap tops, shorts, pants, sleep mask, scrunchies and a pouch made of emulation silk or polyester. It comes in red, blue and custom colors, and buyer-specified sizes. An order of at least three pieces is for delivery in 15 to 25 days. Price ranges from $11.90 to $13.90.

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100% polyester

Company: Jiaxing Jinmei Fashion Co. Ltd

Made of 100 percent polyester, Jiaxing Jinmei’s JM-V-103 women’s print pajama set has a night robe, suspenders and pajama pants. The supplier requires no minimum order.

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Floral lace

Company: Meimei Fashion Garment Co. Ltd

This women’s pajama set from Meimei, the MK-RM106, includes a floral lace sleeveless top and shorts made of satin. It is available in black, white, green, blue, pink and burgundy, and small to 3XL sizes. The minimum order of six pieces has a lead time of 30 to 60 days. Price ranges from $5 to $8.

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Modal fabric

Company: Nanchang Kingshine Garment Co. Ltd

Nanchang Kingshine’s KS2202NL pajama set for women consists of a crew neck shirt and shorts made of modal fabric. It comes in red, navy, pink and green colors. The 100-set minimum order is for delivery in 25 to 30 days. Price ranges from $10.80 to $16.80.

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