The feeling of home in Oriental Ginza is not only a little bit

Global SourcesUpdated on 2023/12/01

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Opening the door, I was greeted by a large bouquet of welcome flowers, strings of purple and white flowers placed in large glass jars. Before I could take a closer look at the room, the doorbell rang. It turned out that the hotel staff came to help me make tea.

After coming in, she skillfully went to the kitchen to boil water - unlike other five-star hotels, Oriental Ginza Hotel has a kitchen in its guest rooms. According to the introduction of the staff, this is prepared for the convenience of some long-term residents to make simple meals by themselves. When she was making tea, I took a look at this exquisite kitchen. There are induction cookers, microwave ovens, pots and dishes, and a large household refrigerator. Open the door and you can get beer, coke and Juice - they are all free.

A variety of business publications are neatly arranged on the table. The room has a large comfortable bed. There are also various catering and entertainment consumption coupons carefully prepared by the hotel for guests on the bedside table. With the coupons, you can enjoy certain discounts when spending in designated places in the hotel. Of course, broadband Internet access in the room is also essential.

I stayed in a bay view room with a nice view from the window. Leaning against the window, you can enjoy the sparkling waves of Shenzhen Bay in the distance and the charming view of Hong Kong on the other side.

Because I stayed on the executive floor, I paid special attention to the preferential measures here, and found that there are about ten special services, including the special reception desk on the 25th floor to handle personal check-in and check-out procedures, and delay the room until 4 pm , One piece of free laundry per day, free drinks and pastries in the executive lounge, free use of the meeting room in the executive lounge for two hours, 10% discount on business center services, etc.

It is worth mentioning a few words about the executive lounge here. It is located on the 25th floor of the highest floor of the hotel. Burn restaurant. Blending modern and traditional, Ginza Japanese Teppanyaki restaurant offers a wide variety of traditional and innovative Japanese dishes. The temperature and humidity of the red wine and cigar house are strictly controlled to ensure the quality of the products. Here, we provide fine wines from French Bordeaux and Burgundy wineries, as well as famous wines from Germany, Australia and other countries. Whether it's a small business meeting or just a sit-down with friends, it's an elegant and private place.

I have heard that the buffet here is of good quality, and I deliberately chose to eat in the elegant buffet restaurant in the evening. The first impression is that there are many varieties. In addition to various Chinese and Western dishes, fruits and desserts, due to the cold weather at the time of check-in, the restaurant also specially launched a small self-service hot pot. Many guests have one in front of them. Prepare to feel warm. The hot pot dishes are very rich, fish, shrimp, crabs and other seafood are neatly arranged, and there are many fresh vegetables and mushrooms. There is also a very good Filipino band singing at the scene. In addition, the desserts at this hotel are also highly recommended. The environment of the cafeteria is also great. There are straight trees more than ten meters high in the restaurant, which is very realistic.

If you have a hobby of tobacco and alcohol, after enjoying the food, you can go back to the 25th floor to drink some red wine and smoke a cigar. Everything is as comfortable as returning home.

The next day, because I left early, I couldn't take advantage of the 4:00 pm check-out discount. After checking out, the waiter quickly called a taxi. After getting in the car, the waiter carefully handed me the card with the taxi number, and there was a traffic map near the hotel on the card. 20 minutes later, the taxi arrived at Shenzhen Airport smoothly.

Executive Interview

Interviewee: G. Michael Bischof, General Manager of Oriental Ginza Hotel Company management, located in the central business district of Futian District, Shenzhen. The hotel's facilities are quite homely, with kitchen facilities in all suites and bay view rooms. The hotel has 500 rooms and is the five-star hotel with the most rooms in Shenzhen.

What is the advantage of this hotel compared to other 5 star hotels?

Obviously, one of our advantages over other 5 star hotels is the location. The location of the hotel is the business center of Futian District, Shenzhen, adjacent to major financial institutions and international commercial banks in Shenzhen. Adjacent to Zhuzilin subway station, it is only 15 and 20 minutes' drive from the railway station and the airport respectively. It can be said to enjoy the right time and place. So, location is our main advantage.

A year after opening, the hotel has accumulated a very stable customer base. In the past five or six months, our performance has been increasing steadily, reaching an average occupancy rate of 70%. Oriental Ginza has a total of 500 rooms, and the total number of rooms ranks first among Shenzhen hotels.

Another advantage is the room size and facilities: the hotel's bay view rooms are up to 46 square meters, and the bay view suites are up to 75 square meters, and the views are superb. All suites and bay view rooms have kitchen facilities. We will make long-term guests not only feel convenient, but also feel the warmth of home.

Where do the guests mainly come from?

From business companies, FITs, conferences and government groups. The hotel maintains good and continuous cooperative relations with many large, medium and small enterprises and associations. And it has been selected as the designated reception hotel by international financial organizations and official government agencies. Such as: designated reception hotel of "Asia-Pacific Cultural Wealth Forum", co-organizer of China Provincial Ministers Forum Association, etc. The Shenzhen Office of the World Trade Center and the Shenzhen Japanese Chamber of Commerce are also located here. The source of customers is mainly business customers, the proportion is as high as 60%.

To many business guests, five-star hotels often look alike. Can you give me a reason why they chose Oriental Ginza?

It is true that the products of five-star hotels are now very similar. A very important point is service. The hotel provides guests with an attentive service. Only by providing satisfactory service to customers can we win more and more loyal customers. For example, about a few weeks ago, a guest returned to the hotel to ask for our help after leaving his laptop in a taxi. According to the taxi number provided by the customer, we contacted the taxi rental company to which we belonged. Finally, the customer successfully retrieved the laptop.

For business guests, we also provide more thoughtful services, such as: in-room broadband Internet access, free wireless Internet access in the hotel lobby and executive lounge on the 25th floor, etc. In addition, the business center located on the second floor of the hotel can assist guests with various administrative tasks.

We will continue to improve the quality of our service. From mid-April 2006, the hotel will carry out a guest voting activity. During the activity, guests will be invited to vote for the staff. The staff with the most votes will receive the hotel's rewards, such as self-guided tours in Southeast Asia. The service concept we advocate is customer first (You are my Priority), no matter how busy you are, as long as the customer needs our assistance, we must give priority to providing service to the customer.

Do you talk to guests yourself?

Of course, I would cherish any opportunity to speak with guests and keep abreast of their stay experience. And you have to do it too, because our service philosophy is customer first. Thankfully, the comments I heard were mostly praise.

If you were asked to recommend this hotel to readers, what would you say?

First, location; second, facilities and rooms; third, service. 180,000 readers of "World Manager" magazine, please listen to me, if you come to Shenzhen, please choose to stay at the Oriental Ginza Hotel, you will get first-class convenient facilities and excellent service. We will provide you with five-star hotel-style home services, allowing you to enjoy a truly comfortable private space at all times.

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